Öffentliches Forum » Made for Business

Appointments are common in everyone鈥檚 life 鈥?may it be official work or personal. Either you give an appointment to someone or you might have taken an appointment. Both the cases time is precious. Once you have committed a time to someone it is always better to appear than a no show game. A no show status might hamper your image that you have earned n many years. It is quite common in people that they forget about the appointment they have. It is very much natural to forget your appointment schedule in a busy day. There are solutions for you to fix the no show problem. This solution is termed as appointment reminder Karim Rekik Netherland Jersey , a hardware device that will store all your appointments and give you reminders about the same. These reminders are proved to be very useful for people like CEO鈥檚 and other top management people of several companies. Even if you are not falling under the working or key management group of a company, this device will help you keep a tab of your personal appointments like dentists, doctors Joel Veltman Netherland Jersey , insurance agents etc.


An appointment reminder is an automated device. You need to customize it according to your need. This was all about the hardware of appointment reminders. There are several companies that have emerged in this area also. You just need to schedule the appointment in their web interface, which is very easy to use, along with the contact information of the intended person. These companies will take care of reminding the person about the appointments. The reminders will be sent via SMS and phone calls to their mobile phones. Even email reminders are also sent to the end user so that they do not miss their important appointment. These appointment reminders are proved to be very effective and useful.


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Undoubtedly when people think of online video the first thing that springs to mind is YouTube. With Google being the largest online search engine and it's close links with YouTube, YouTube is often referred to as the 2nd largest search engine.

However in recent years a number of excellent alternatives have emerged in the video hosting market. Many of these services offer extra features and benefits not readily available on YouTube.

So which hosting platform is the best for your business?

I know most readers would like a simple answer but the reality is that each platform has it's own pros and cons which need to be considered with respect to your video marketing goals.

Below we have outlined some of the pros and cons of different video solutions.

YOUTUBE

Good for high viewer numbers and brand awareness.

PROS

Cost- you can't beat free. Youtube is free to upload and watch videos. With no cost and basic knowledge it is simple to upload an unlimited number of videos, set-up a company channel and add include some brandinglogs.

SEO features - many believe that being owned by Google means YouTube videos may rank higher in search results. (not necessarily the case however the jury is still out on this one)

Sharing - very easy to share videos to social media sites and other outlets.

Popularity - with a reach of over 1 billion unique viewers every month YouTube is by far the most popular video hosting platform on the web. It's close links with Google also make it a necessity to include in any video marketing campaign.

Advertising - YouTube has a number of solutions available for businesses wishing to advertise their brands. These include video-ads Jeroen Zoet Netherland Jersey , in-video ads, linking to other videos and promoted videos.

Keyword Research - real time suggestions are displayed when searching. This can give you an idea of what viewers are searching for.

CONS

Customisation - in general youtube is limited in it's customisation features. Player colours, logos Jeremain Lens Netherland Jersey , thumbnail options, youtube logo

Advertising - little control over ads. Youtube offers your competition the opportunity to advertise around your video. These can be in the pre-roll ads, promoted videos and related videos

Customer Service - if you have a problem or request it is not uncommon for your email to go unanswered. Phone calls? sorry not going to happen....

Limited Analytics - analytics are available however they are limited compared to other solutions and not as intuitive as other providers

Blocked - many companies block access to YouTube (along with Facebook & Myspace) on the assumption that employees may be wasting time on these sites.

Trolls - one of the best features is the comments section. This allows conversations and the ability to engage with customersfans. Unfortunately it also opens up the possibility of trolls and spammers putting up irrelevant links and distracting attention away from your video

ALTERNATIVE VIDEO SOLUTIONS (eg. Vimeo Jeffrey Bruma Netherland Jersey , Wistia, Vidyard)

Good for Brand engagement and marketing.

There are a large number of alternative video solutions with a range of features. Our favourites include vimeo, wistia and vidyard. Each offering a range of packages and services from free (limited features) up to enterprise solutions.

PROS

Made for Business - no ads Jasper Cillessen Netherland Jersey , white label options, better customer service, integration with other services such as dropbox for uploading.

Perception - the clean look of the video players is often considered more "professional".

Quality - videos are less compressed and appear more vibrant and clear than YouTube.

Marketing Features - the ability to add email gates (requiring an email to unlock the video) and Call-To-Actions is almost worth the price alone. Great for increasing conversions.

Control - much greater control over the look Gregory van der Wiel Netherland Jersey , colour and feel of the player. Easier to embed and brand with company colours, logo, thumbnails

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